Why Junonia?

The Junonia Experience is the moment a client finally understands their retirement and feels, perhaps for the first time, genuinely safe.
Version 1.0.0
January 2026
Published
Why Junonia?

On the beaches of Sanibel Island, Florida, thousands of shells wash ashore every day. Collectors walk past most of them. But the Junonia, a rare, spotted shell, is the one that stops people in their tracks. Finding one is an event. People photograph it, frame it, tell their friends about it. It becomes a story.

That is the feeling Junonia Financial exists to create. Not just a good financial plan, but a moment of clarity so rare and so personal that clients can't help but share it. In a world of generic advice and automated dashboards, the Junonia Experience is the moment a client finally understands their retirement picture completely and feels, perhaps for the first time, genuinely safe.

Meet our dedicated team working together to turn ideas into impactful solutions.

Timothy Franey
Tom Bell
Firm Owner
Leslie Willms
Elisa Enriquez
Operations
Carroll Keeling
Alexa Hernandez
Client Experience Admin
Johanna Kassulke
Reed Willit
Portfolio Design & Analysis
Francis Smith
Jim Winstel
Annuity Design & Analysis
Roderick Gulgowski
Gabe Gould
Managing Director
Ethel Mitchell
Hirem Hernandez
Head of Sustainability & ESG
Global Head of Corporate
Carlos Hernandez
Life Design & Analysis
Global Head of Corporate
Sam Eppy
Estate & Trust Planning
Global Head of Corporate
Dr. Jason Heller
Certified Financial Planner
Global Head of Corporate
Marcia Dryjowicz
Insurance Design
Global Head of Corporate
John Henson
Disability Specialist
Global Head of Corporate
Ryan Solle
Advanced Markets
Global Head of Corporate
Kimberly Ward
Junior Advisor
Global Head of Corporate
Steve Bell
Junior Advisor
Global Head of Corporate
Jack Reinoehl
MBA Financial Advisor
Global Head of Corporate
Tate Largent
Director, Business Development
Timothy Franey
Timothy Franey
Co-Founder
Leslie Willms
Leslie Willms
Co-Founder
Carroll Keeling
Carroll Keeling
Chief Operating Officer (COO)
Johanna Kassulke
Johanna Kassulke
Chief Financial Officer (CFO)
Francis Smith
Francis Smith
Chief Technology Officer (CTO)
Roderick Gulgowski
Roderick Gulgowski
Managing Director
Ethel Mitchell
Ethel Mitchell
Head of Sustainability & ESG
Global Head of Corporate
Adam Harber
Global Head of Corporate

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